Cookie Policy

1. Introduction

This Cookie Policy explains how DynamicStrategy AG ("we," "our," or "us") uses cookies and similar tracking technologies on our website dynamicstrategy.pro. This policy should be read alongside our Privacy Policy, which explains how we collect, use, and protect your personal information.

2. What Are Cookies

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

Cookies can be "session cookies" (which are deleted when you close your browser) or "persistent cookies" (which remain on your device for a set period or until you delete them).

3. Why We Use Cookies

We use cookies for several purposes:

• Essential functionality: To ensure our website works properly and securely
• Performance and analytics: To understand how visitors use our website and improve user experience
• Personalisation: To remember your preferences and provide personalised content
• Marketing and advertising: To deliver relevant advertisements and measure campaign effectiveness

4. Types of Cookies We Use

4.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

• Session management cookies
• Security cookies
• Cookie consent preferences

4.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to gather insights about website usage, popular pages, and user behaviour patterns.

4.3 Functional Cookies

These cookies enable enhanced functionality and personalisation, such as remembering your preferences, language settings, and other customisations you have made to the website.

4.4 Marketing/Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. We use Google Ads for remarketing and conversion tracking.

5. Specific Cookies We Use

The following table provides details about the specific cookies used on our website:

6. Third-Party Cookies

We use several third-party services that may set cookies on your device:

Google Analytics

We use Google Analytics to analyse website traffic and user behaviour. Google Analytics uses cookies to collect information about how visitors use our site, which helps us improve our website and services. The information collected is anonymous and includes data such as the number of visitors, pages visited, and traffic sources.

Google Ads

We use Google Ads for advertising and remarketing purposes. Google Ads cookies help us measure the effectiveness of our advertising campaigns and show relevant advertisements to users who have previously visited our website.

Google Fonts

We use Google Fonts to display fonts on our website. Google Fonts may set cookies to optimise font loading and performance.

7. Google Consent Mode v2

Our website implements Google Consent Mode v2, which allows us to respect your cookie preferences while still providing essential functionality. When you adjust your cookie settings through our consent banner, Google services will adjust their behaviour accordingly, ensuring compliance with your privacy preferences and applicable data protection laws.

8. Managing Your Cookie Preferences

You have several options for managing cookies:

Our Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject all non-essential cookies
• Customise your cookie preferences by category

You can change your preferences at any time by clicking the cookie settings link in our website footer or by clearing your browser cookies and revisiting our site.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• Block all cookies
• Block third-party cookies
• Delete existing cookies
• Set your browser to notify you when cookies are being set

Please note that disabling certain cookies may affect the functionality of our website.

9. Third-Party Opt-Out Options

You can opt out of specific third-party tracking:

• Google Analytics: Visit Google Analytics Opt-out Browser Add-on
• Google Ads: Visit Google Ad Settings
• General advertising opt-out: Visit Your Online Choices

10. Mobile Device Settings

If you're using a mobile device, you can manage advertising preferences through your device settings. On iOS devices, you can limit ad tracking through Privacy Settings. On Android devices, you can reset your advertising ID or opt out of personalised ads through Google Settings.

11. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date at the top of this page.

12. Contact Information

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

13. Related Policies

This Cookie Policy should be read in conjunction with our Privacy Policy, which provides comprehensive information about how we collect, use, and protect your personal data.